Helping a Makeup & Hairstyling Brand Reach Globally

Group 107

Web Traffic Generated


Global Clients Reached



Case Study
Matilda Style

Matilda Style is a luxurious hair and makeup styling boutique. Started by professional hairstylist and makeup artist Matilda, the boutique initially began as the medium to empower women into looking and feeling beautiful. Later on, they started catering to men as well, with the thought to enrich people’s experience on the whole.

The Problem

Matilda was passionate about transforming her knowledge to beautify others. However, their current website wasn’t feature-rich to attract attention globally as Matilda initially planned. An interactive blogging channel also lacked, which could have served to deliver value to clients.

No Global Reach
Poor Responsiveness
Unimpressive Design
Low Conversion Rate
What We Did

We decided to develop a website based on an interactive experience as the client desired. For that, we worked on an eye-catchy web design with soothing colors and appropriate content placement.
We also used effective navigation and worked on user experience by making the site responsive. In turn, this worked as the gateway to reaching a worldwide audience.

The Result

Combined with HashOne Creatives’ expert designers and developers’ efforts, a successful website took flight. The difference between the outdated and the new one was remarkable. Matilda saw enthusiastic customers visiting and exploring the site 2x more than the site entertained just the previous month before approaching HashOne Creatives.
Additionally, Matilda Style captured newfound attention as a prominent face in the hairstyling and makeup industry. So much so that even corporate clients love booking weeks before their events.


Monthly Website Visits


Repeat Customer Rate


Increase in Bookings

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